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“First Birthdays” Gift

A big thanks to loyal Dose reader Heywood Jablome for tipping us off to this segment from Jimmy Kimmel Live exposing a recent pranking of our local NBC 10 news team. Coming as it did right between Sandy and the election, it kind of got lost in the shuffle. Also, we immediately had qualms as to whether this piece meets our usual editorial standards. This issue has resulted in endless arguments at the morning meetings; “We’re better than this!” “No we’re not!”

But it was finally decided that if this publicity could in any way help drive a stake through the heart of the “First Birthdays” feature, then we had a duty to run with it.