Made On Horror — Sold On Merit

More genius marketing, and a great label, from Narragansett Brewery. This time it’s Lovecraft Honey Ale an homage to Providence’s hometown horror fiction writer, H.P. Lovecraft, and the first draft of Narragansett’s Lovecraft Series.

Crafted in collaboration with Revival Brewing Company — it was released on January 19th, the birthday of Edgar Allan Poe, a significant literary influence on H.P. Lovecraft — the brew will be available in six packs of 16-ounce tallboy cans. (Lovecraft himself was only 5’10”.)

(More good news for Lovecraftians — The Dose will soon be adding the non-alcoholic Miska Tonic™ to its exciting new line of nutritional supplements.)

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